Rusty Brett

In today’s hyper-saturated media environment, quality marketing matters more than ever — and nowhere is it more important than online. As a business owner, your online presence has become the de facto face of your business, with landing pages replacing storefronts and social media continually disrupting traditional marketing channels. And this isn’t a bad thing. In fact, the return on investment for a quality website can be significant; several of our clients have seen a return of over 1,000 percent within one year as a direct result of purchasing a new website. When it comes down to it, your website likely interacts with more customers everyday than your average employee. In fact, it can function like another person on your team: your Digital Employee™. Not only can your website sell your product or services on a 24/7 basis, it also can be a catalyst to recruit new talent to your team, answer frequently asked questions, help answer common objections in a FAQ’s section and can even showcase testimonials, reviews or case studies that will help potential buyers trust your brand. What’s more, a quality website will work more hours for you than any employee you have, you won’t ever have to pay your Digital Employee™ benefits, and it’ll never miss a day of work. Here are 8 reasons why investing in a website is the best thing you can do for your business: